Mind the Gap: How the Generations View Health Care

By Staff | August 14, 2018

Just as each generation has its own soundtrack and cultural references (cue “The Breakfast Club” or “The Big Chill”), every age group has a different view of what it means to stay healthy. What’s important for one generation in terms of well-being may not be as crucial for another, so your wellness programs need to account for age differences.

"How you speak to the generations in your workforce can be as simple as crafting email subject lines designed to motivate each group differently," writes Rally Senior Vice President Brenda Yang in Employee Benefits News. (Registration required.)


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