Small Steps to Lasting Change

Real Appeal® is a coach supported weight loss program on Rally CoachTM that helps members take simple, achievable steps to reaching their goals, like reducing chronic disease risk such as Type 2 diabetes. So far, 700,000 members have lost a total of three million pounds.

real appeal

Proven Engagement and Savings

Real Appeal weight loss and diabetes prevention programs were recently recognized by the Centers for Disease Control (CDC), driving engagement and high ROI for companies.


Backed by Science

Proving the efficacy of our program design that’s grounded in decades of clinical research and robust study data.


Better Engagement

Delivering meaningful experiences by combining digital technology with live group coaching to keep members engaged.


Pay for Performance & ROI

Keeping members engaged creates better outcomes, yields high ROI and cost savings. Only pay for the results you see.

Prevention That’s CDC Approved

The Real Appeal Diabetes Prevention Program meets all rigorous standards of a CDC-recognized program. Members achieve an average of 5% weight loss with the help of our digital curriculum and hourlong live sessions led by specially trained coaches.

Crystal 200 lbs lost

Crystal was pre-diabetic, and just getting out of bed was difficult. Watch how she got motivated to finish multiple half marathons.


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Demond 52 lbs lost

Unhealthy eating and a lack of exercise made working more difficult for Demond. Watch how Demond got on the road to healthy habits.


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Brian & Julie 160 total lbs lost

Out-of-control portions and high blood pressure led Brian and Julie to make a change. Watch how they found more energy together.


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Here’s What Members Get

Real Appeal provides all the tools needed to make success happen with a kit designed to get you started, personalized behavior change coaching, and easy online access and tracking. Here’s a breakdown:


Success Kit

A Success Kit to kick-start your health journey with scales, balanced portion plate, and more.


Coach Support

Online coaches who lead group sessions with guidance to fit the lifestyle of members.


Digital Tools

24/7 member access and support online, a mobile app for tracking progress, and more.

1 Horstman et al., “Return on Investment: Medical Savings of an Employer-Sponsored Digital Intensive Lifestyle Intervention, Weight Loss”; Obesity; 2021.

2 Real Appeal Book of Business through Dec. 31 2020.

3 Horstman et al., “Implementing an Online Weight‐Management Intervention to an Employee Population: Initial Experience with Real Appeal”; Obesity; 2018.

4 Real Appeal White Paper, “12 Month Medical Cost Savings Observed from Real Appeal Intensive Lifestyle Interventions”; 2018.