How Consumer Insights Are Driving Real Appeal Improvements

In 2019, Real Appeal's best-in-class weight management solution launched a new digital experience. This webinar sheds light on how member feedback, NPS tools, consumer design, and behavioral science contribute to the evolution of the Real Appeal® experience.


Watch: How Consumer Insights Are Driving Real Appeal Improvements

In this webinar, benefits and HR leaders interested will learn about ways that Rally® and Real Appeal are innovating to engage their employees and members. Rally Health’s Katey Brown, director of consumer insights, and Tim Bundy, senior director of product, covered:

  • The most recent data showing how Real Appeal is helping thousands of members to successfully manage their weight while delivering a positive ROI for employers.
  • Lessons learned from investments in consumer feedback as well as behavioral research.
  • Ways that these lessons are being leveraged to improve Real Appeal’s digital experience.

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