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Vice President of Marketing

Minneapolis, MN, United States, San Francisco, CA, United States


Rally Health™ is all about putting health in the hands of the individual. It’s our mission, and it drives everything we do, which is to empower people with easy-to-use online and mobile tools that help them take charge of their health and health care, from improving their diet and fitness to selecting health benefits, and choosing the right doctor at the right price for their needs.

Our culture is built on a deep and sincere dedication to helping people live healthier lives. To do this, we are committed to innovating continuously at every level. We know that some of the things we do are not going to work, and that’s okay. We’re not trying to build something that is churn and burn. We’re building something that supports people over their lifetime. Every day, we get to work with amazing people on something that directly impacts the lives of millions of people for the better.

At Rally Health, we believe that two heads truly are better than one. Rallyers understand the importance of communication and collaboration, ensuring that we work we produce is the best that it can be. Every opinion is valid and valued, and we share ideas that elevate the way we work. We know that the big picture and the small details are tied together, and we keep both in mind. Everything we do is executed with our users in mind, so we make sure that all of our work has a human touch. Here at Rally, we take advantage of the opportunity to build strong relationships with each other, because it makes us better.

About the Team:

When it comes to the job, we give it our all — while giving each other the space and time to recharge and come ready to do our best work. We share our opinions with conviction because we know that advocacy must start with the self. And as experts, we marry our intuition with data to ensure we’re doing the best work possible.

Your Day to Day:

As a VP of Marketing, you will be a driving force for the brand and marketing strategies across various products, market segments, and audiences. We are looking for someone who is full of ideas, enjoys problem-solving, and thrives in an environment where you’d constantly be challenged to balance between strategic thinking and execution details.

About You:

The successful candidate will have a strong marketing background, with experience in brand building, developing strategy, and leading marketing channels and services. This position requires the candidate to work closely with cross-functional stakeholders and enterprise leadership. The candidate should also be experienced in building, managing and leading a team of marketers, creatives, vendors, and partners.

Your Core Responsibilities:

  • Oversee the development of integrated marketing and communication strategies to achieve company and product goals.
  • Lead strategy development and execution of brand messaging, content, website, digital channels, events, marketing technologies, and services.
  • Develop strategy, negotiate, and manage partnership and sponsorships.
  • Lead and develop a diverse team consisting of various marketing functions including creative, marketing channels, technology and systems operations.
  • Responsible for resource planning and process design for various internal marketing services.
  • Responsible for department budget.


  • 15+ years experience of integrated marketing experience
  • 8+ years experience in leadership role
  • Experience building and scaling teams, budgets, tools, and programs
  • Experienced in demonstrating insights and data to drive decision making
  • Demonstrated ability to message, position, and present information for maximum impact and influence
  • Ability to work across various levels of the organization while building trust and fostering collaboration
  • Solid experience handling complex projects and budgets
  • Ability to work well under pressure, with tight deadlines, and cope with changes
  • Ability to multitask in a fast-paced, dynamic environment
  • Excellent communicator
  • Desire to consistently enhance marketing programs, bringing new ideas to the table – both strategic and executional
  • Travel: 30% +

Why join Rally? On top of an innovative work atmosphere and a chance to help people change their lives, we offer competitive pay, daily catered lunches, and an extensive benefits package for all full-time employees (including medical, dental, vision and 401(k)). In addition, offer the ability to grow, while truly making an impact in the healthcare system.

Rally knows that we are strongest when our employee population reflects the diversity of the world around us, and we are a place where all voices are valued. A diverse workforce will enrich us with the talent, energy, perspective and inspiration we need to achieve our mission. Rally Health believes in a policy of equal employment and opportunity for all people. It is our policy to recruit, hire, train, and promote individuals in all job titles, and administer all programs, without regard to race, color, religion, national origin or ancestry, citizenship, sex, age, marital status, pregnancy, childbirth or related medical conditions, personal appearance, sexual orientation, gender identity or expression, family responsibilities, genetic information, disability, matriculation, political affiliation, veteran status, union affiliation, or any other category protected by applicable federal, state or local laws.

Individuals with disabilities and veterans are encouraged to apply. Applicants who require an accommodation related to the application and/or review process should notify Talent Acquisition (

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Ready to Rally?

Ready to join Rally?